Deal Sheet: 2026 Bronco Outer Banks

Mel Hambelton Ford, Inc. · Wichita, KS · VIN: 1FMDE8BH1TLB43008

Negotiation Guide

Opening Offer

$48,515

Fair Price

$50,015

Walk Away Above

$51,095

• Recent buyers paid ~$2,160 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,958

Est. Invoice$48,523

Holdback (est.)$1,565

MSRP (Sticker)$52,175

Asking Price$50,175

Markup-$2,000

Est. Dealer Margin on This Car$3,218

Percentile9% of inventory is priced lower

Days on Lot17 days

What Others Paid (Last 30 Days)

Cars Sold2782

Avg Markup-$2,160

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory853 vehicles

Avg Markup (All Models)-$235

Avg Markup (Bronco)-$1,545

% Below MSRP35%

Avg Days to Sell36 days

Avg Sold Markup-$21

Price History

Aug 6, 2026$49,675 → $50,675(+$1,000)

Aug 15, 2026$50,675 → $50,175(-$500)

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