Deal Sheet: 2026 Bronco Outer Banks

Bill Fick Ford · Huntsville, TX · VIN: 1FMDE8BH1TLB35166

Negotiation Guide

Opening Offer

$51,335

Fair Price

$52,835

Walk Away Above

$53,915

• Recent buyers paid ~$2,160 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$49,496

Est. Invoice$51,145

Holdback (est.)$1,650

MSRP (Sticker)$54,995

Asking Price$52,995

Markup-$2,000

Est. Dealer Margin on This Car$3,500

Percentile9% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold2782

Avg Markup-$2,160

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory110 vehicles

Avg Markup (All Models)-$2,445

Avg Markup (Bronco)-$3,429

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$646

Price History

Aug 15, 2026$53,495 → $52,995(-$500)

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