This Is Already a Great Deal
Opening Offer
$40,721
Asking Price
$40,190
Max Price
$40,190
- • Recent buyers paid ~$2,383 below MSRP
- • Sitting 63 days (avg 38) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,823 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$40,221
Est. Invoice$41,562
Holdback (est.)$1,341
MSRP (Sticker)$44,690
Asking Price$40,190
Markup-$4,500
Est. Dealer Margin on This Car$-31
Percentile5% of inventory is priced lower
Days on Lot63 days
What Others Paid (Last 30 Days)
Cars Sold666
Avg Markup-$2,383
Median Markup-$2,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell38 days
Dealer Profile
Inventory51 vehicles
Avg Markup (All Models)$0
Avg Markup (Bronco)-$1,875
% Below MSRP67%
Avg Days to Sell19 days
Avg Sold Markup-$2,109
Price History
Jun 20, 2026$43,690 → $42,690(-$1,000)
Jul 9, 2026$42,690 → $40,190(-$2,500)
Cheaper Bronco Base Inventory
Louisburg Ford Sales, Inc.Louisburg, KS
-$4,500$38,28563d
Sames Bastrop Ford, Inc.Bastrop, TX
-$4,500$47,16063d
Golden Circle Ford, ParsonsParsons, TN
-$4,500$41,57563d
Lutesville Motor CompanyMarble Hill, MO
-$4,500$41,57563d
McCombs Ford WestSan Antonio, TX
-$4,500$39,75063d
Alpha One FordLa Grange, TX
-$4,500$39,68563d
Eugene Vaughn Ford Sales, Inc.Marked Tree, AR
-$4,500$48,19563d
Reuther Ford, Inc.Herculaneum, MO
-$4,500$46,4052d
AutoNation Ford FriscoFrisco, TX
-$4,500$41,5702d
Leif Johnson Ford of ManorManor, TX
-$4,500$41,97063d