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Deal Sheet: 2025 Bronco Base
Rusty Eck Ford, Inc. · Wichita, KS · VIN: 1FMDE6AH6SLB68197
This Is Already a Great Deal
Opening Offer
$47,354
Asking Price
$47,560
Max Price
$47,560
- • Recent buyers paid ~$2,447 below MSRP
- • Sitting 63 days (avg 39) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,732 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$46,854
Est. Invoice$48,416
Holdback (est.)$1,562
MSRP (Sticker)$52,060
Asking Price$47,560
Markup-$4,500
Est. Dealer Margin on This Car$706
Percentile5% of inventory is priced lower
Days on Lot63 days
What Others Paid (Last 30 Days)
Cars Sold644
Avg Markup-$2,447
Median Markup-$2,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell39 days
Dealer Profile
Inventory292 vehicles
Avg Markup (All Models)-$2,628
Avg Markup (Bronco)-$1,777
% Below MSRP100%
Avg Days to Sell29 days
Avg Sold Markup-$1,628
Price History
Jun 20, 2026$51,060 → $50,060(-$1,000)
Jul 9, 2026$50,060 → $47,560(-$2,500)
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