Deal Sheet: 2026 Gladiator WILLYS '41 4X4

York Dodge Chrysler Jeep Ram · Prescott, AZ · VIN: 1C6PJTAG7TL185523

Negotiation Guide

Opening Offer

$50,873

Fair Price

$52,373

Walk Away Above

$54,344

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$50,684

Est. Invoice$52,373

Holdback (est.)$1,689

MSRP (Sticker)$56,315

Asking Price$56,315

Markup$0

Est. Dealer Margin on This Car$5,632

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory245 vehicles

Avg Markup (All Models)-$1,157

Avg Markup (Gladiator)-$115

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$53,565 → $56,315(+$2,750)

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