Deal Sheet: 2026 Gladiator WILLYS '41 4X4

Champion Chry-Dodge · Gulfport, MS · VIN: 1C6PJTAG5TL192597

Negotiation Guide

Opening Offer

$53,965

Fair Price

$55,465

Walk Away Above

$57,553

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$53,676

Est. Invoice$55,465

Holdback$1,789

MSRP (Sticker)$59,640

Asking Price$59,640

Markup$0

Dealer Margin on This Car$5,964

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory242 vehicles

Avg Markup (All Models)-$1,325

Avg Markup (Gladiator)$0

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$56,890 → $59,640(+$2,750)

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