Deal Sheet: 2026 Gladiator WILLYS '41 4X4

West Covina Chrysler Dodge Jeep Ram · West Covina, CA · VIN: 1C6PJTAG5TL172382

Negotiation Guide

Opening Offer

$49,743

Fair Price

$51,243

Walk Away Above

$53,172

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$49,590

Est. Invoice$51,243

Holdback$1,653

MSRP (Sticker)$55,100

Asking Price$55,100

Markup$0

Dealer Margin on This Car$5,510

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory260 vehicles

Avg Markup (All Models)-$1,138

Avg Markup (Gladiator)$0

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$52,350 → $55,100(+$2,750)

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