Deal Sheet: 2026 Gladiator WILLYS '41 4X4

Lucas Chrysler Dodge Jeep Ram · Lumberton, NJ · VIN: 1C6PJTAG3TL176253

Negotiation Guide

Opening Offer

$51,268

Fair Price

$52,768

Walk Away Above

$54,754

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$51,066

Est. Invoice$52,768

Holdback (est.)$1,702

MSRP (Sticker)$56,740

Asking Price$56,740

Markup$0

Est. Dealer Margin on This Car$5,674

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory171 vehicles

Avg Markup (All Models)-$1,158

Avg Markup (Gladiator)-$45

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$53,990 → $56,740(+$2,750)

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