Deal Sheet: 2026 Gladiator WILLYS '41 4X4

Freedom Chrysler-Dodge-Jeep · Virden, IL · VIN: 1C6PJTAG1TL170323

Negotiation Guide

Opening Offer

$53,096

Fair Price

$54,596

Walk Away Above

$56,650

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$52,835

Est. Invoice$54,596

Holdback$1,761

MSRP (Sticker)$58,705

Asking Price$58,705

Markup$0

Dealer Margin on This Car$5,871

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory95 vehicles

Avg Markup (All Models)-$1,205

Avg Markup (Gladiator)$0

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$55,955 → $58,705(+$2,750)

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