Deal Sheet: 2026 Gladiator WILLYS '41 4X4

Stephen Wade Auto Center · St George, UT · VIN: 1C6PJTAG0TL176906

Negotiation Guide

Opening Offer

$51,622

Fair Price

$53,122

Walk Away Above

$55,121

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$51,408

Est. Invoice$53,122

Holdback$1,714

MSRP (Sticker)$57,120

Asking Price$57,120

Markup$0

Dealer Margin on This Car$5,712

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory174 vehicles

Avg Markup (All Models)-$1,243

Avg Markup (Gladiator)-$158

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$54,370 → $57,120(+$2,750)

Cheaper Gladiator WILLYS '41 4X4 Inventory

Dan Cummins Chrysler Dodge Jeep Ram of GeorgetownGeorgetown, KY

-$2,750$51,7954d

Tameron Chrysler Dodge Jeep Ram FIATDaphne, AL

-$2,750$56,4604d

St. Johnsbury Chrysler Dodge Jeep RamSt Johnsbury, VT

-$2,750$54,1454d

Spur Chrysler Dodge Jeep RamGatesville, TX

-$2,750$53,1654d

Brown Motors IncPetoskey, MI

-$2,750$53,3904d

Monroe Dodge-Chrys IncMonroe, MI

-$2,750$53,7254d

W-K Chrysler Dodge Jeep Ram of SedaliaSedalia, MO

-$2,750$53,9454d

South Pointe Chrysler Jeep Dodge RamTulsa, OK

$0$60,8604d

Big O Dodge Chrysler JeepGreenville, SC

$0$58,5104d

Champion Chry-DodgeGulfport, MS

$0$59,6404d