Deal Sheet: 2026 Gladiator WILLYS '41 4X4

Riedman Motors Co Inc · Connersville, IN · VIN: 1C6PJTAG0TL173097

Negotiation Guide

Opening Offer

$52,152

Fair Price

$53,652

Walk Away Above

$55,671

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$51,921

Est. Invoice$53,652

Holdback$1,731

MSRP (Sticker)$57,690

Asking Price$57,690

Markup$0

Dealer Margin on This Car$5,769

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory12 vehicles

Avg Markup (All Models)-$250

Avg Markup (Gladiator)$0

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$54,940 → $57,690(+$2,750)

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