Deal Sheet: 2026 Gladiator WILLYS '41 4X4

Cullman Chrysler Dodge Jeep Ram · Cullman, AL · VIN: 1C6PJTAG0TL170426

Negotiation Guide

Opening Offer

$54,151

Fair Price

$55,651

Walk Away Above

$57,746

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$53,856

Est. Invoice$55,651

Holdback$1,795

MSRP (Sticker)$59,840

Asking Price$59,840

Markup$0

Dealer Margin on This Car$5,984

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory401 vehicles

Avg Markup (All Models)-$1,303

Avg Markup (Gladiator)-$202

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$57,090 → $59,840(+$2,750)

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