Deal Sheet: 2026 Grand Wagoneer UPLAND 4X4

Bay Chrysler Dodge Jeep Ram · Panama City, FL · VIN: 1C4SJVAP0TS187201

Negotiation Guide

Opening Offer

$74,985

Fair Price

$76,485

Walk Away Above

$76,518

• Recent buyers paid ~$65 below MSRP

Price Breakdown

Est. Dealer Cost$68,895

Est. Invoice$71,192

Holdback (est.)$2,297

MSRP (Sticker)$76,550

Asking Price$76,550

Markup$0

Est. Dealer Margin on This Car$7,655

Percentile100% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold300

Avg Markup-$65

Median Markup$0

Best Deal-$500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory151 vehicles

Avg Markup (All Models)-$4,761

Avg Markup (Grand Wagoneer)$0

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$4,056

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