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Deal Sheet: 2026 Wrangler 4-DOOR RUBICON
Imperial Chrysler Dodge Jeep Corporation · Mendon, MA · VIN: 1C4PJXFNXTW307930
Negotiation Guide
Opening Offer
$55,413
Fair Price
$56,913
Walk Away Above
$58,687
- • Recent buyers paid ~$3,224 below MSRP
- • Sitting 46 days (avg 30) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$54,414
Est. Invoice$56,228
Holdback (est.)$1,814
MSRP (Sticker)$60,460
Asking Price$57,460
Markup-$3,000
Est. Dealer Margin on This Car$3,046
Percentile98% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1293
Avg Markup-$3,224
Median Markup-$3,000
Best Deal-$10,250
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory135 vehicles
Avg Markup (All Models)-$3,728
Avg Markup (Wrangler)-$2,694
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$4,646
Price History
Jul 1, 2026$60,955 → $62,455(+$1,500)
Jul 4, 2026$62,455 → $59,455(-$3,000)
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