← Vehicle Details
Deal Sheet: 2026 Wrangler 4-DOOR RUBICON
Poage Chrysler Dodge Jeep Ram FIAT · Hannibal, MO · VIN: 1C4PJXFNXTW279207
Negotiation Guide
Opening Offer
$53,444
Fair Price
$54,944
Walk Away Above
$56,712
- • Recent buyers paid ~$3,224 below MSRP
- • Sitting 46 days (avg 30) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$52,632
Est. Invoice$54,386
Holdback (est.)$1,754
MSRP (Sticker)$58,480
Asking Price$55,480
Markup-$3,000
Est. Dealer Margin on This Car$2,848
Percentile98% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1293
Avg Markup-$3,224
Median Markup-$3,000
Best Deal-$10,250
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory35 vehicles
Avg Markup (All Models)-$4,808
Avg Markup (Wrangler)-$3,800
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$3,660
Price History
Jul 1, 2026$58,975 → $60,475(+$1,500)
Jul 4, 2026$60,475 → $57,475(-$3,000)
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