Deal Sheet: 2026 Wrangler 4-DOOR RUBICON

Ginn Chrysler Jeep Dodge, LLC · Covington, GA · VIN: 1C4PJXFNXTW176952

This Is Already a Great Deal

Opening Offer

$54,347

Asking Price

$55,330

Max Price

$55,330

• Recent buyers paid ~$3,224 below MSRP
• Sitting 46 days (avg 30) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $957 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$53,847

Est. Invoice$55,642

Holdback (est.)$1,795

MSRP (Sticker)$59,830

Asking Price$55,330

Markup-$4,500

Est. Dealer Margin on This Car$1,483

Percentile7% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1293

Avg Markup-$3,224

Median Markup-$3,000

Best Deal-$10,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory152 vehicles

Avg Markup (All Models)-$4,341

Avg Markup (Wrangler)-$2,893

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$4,172

Price History

Jul 1, 2026$58,825 → $60,325(+$1,500)

Jul 4, 2026$60,325 → $57,325(-$3,000)

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