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Deal Sheet: 2026 Wrangler 4-DOOR RUBICON
Arrigo Chrysler Dodge Jeep Ram of West Palm Beach · West Palm Beach, FL · VIN: 1C4PJXFN6TW200048
Negotiation Guide
Opening Offer
$55,612
Fair Price
$57,112
Walk Away Above
$58,886
- • Recent buyers paid ~$3,224 below MSRP
- • Sitting 46 days (avg 30) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$54,594
Est. Invoice$56,414
Holdback (est.)$1,820
MSRP (Sticker)$60,660
Asking Price$57,660
Markup-$3,000
Est. Dealer Margin on This Car$3,066
Percentile98% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1293
Avg Markup-$3,224
Median Markup-$3,000
Best Deal-$10,250
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory397 vehicles
Avg Markup (All Models)-$4,311
Avg Markup (Wrangler)-$3,286
% Below MSRP100%
Avg Days to Sell25 days
Avg Sold Markup-$4,360
Price History
Jul 1, 2026$61,155 → $62,655(+$1,500)
Jul 4, 2026$62,655 → $59,655(-$3,000)
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