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Deal Sheet: 2026 Wrangler 4-DOOR RUBICON
Dch Chrysler Dodge Jeep Ram FIAT Temecula · Temecula, CA · VIN: 1C4PJXFN4TW242511
Negotiation Guide
Opening Offer
$51,853
Fair Price
$53,353
Walk Away Above
$55,116
- • Recent buyers paid ~$3,224 below MSRP
- • Sitting 46 days (avg 30) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$51,192
Est. Invoice$52,898
Holdback (est.)$1,706
MSRP (Sticker)$56,880
Asking Price$53,880
Markup-$3,000
Est. Dealer Margin on This Car$2,688
Percentile98% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1293
Avg Markup-$3,224
Median Markup-$3,000
Best Deal-$10,250
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory238 vehicles
Avg Markup (All Models)-$4,410
Avg Markup (Wrangler)-$3,393
% Below MSRP100%
Avg Days to Sell25 days
Avg Sold Markup-$4,289
Price History
Jul 1, 2026$57,375 → $58,875(+$1,500)
Jul 4, 2026$58,875 → $55,875(-$3,000)
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