Deal Sheet: 2025 Wrangler 4-DOOR RUBICON

Criswell Chrysler Dodge Jeep Ram of Thurmont · Thurmont, MD · VIN: 1C4PJXFN0SW660658

Negotiation Guide

Opening Offer

$58,956

Fair Price

$60,456

Walk Away Above

$62,068

• Recent buyers paid ~$3,224 below MSRP

Price Breakdown

Est. Dealer Cost$57,312

Est. Invoice$59,222

Holdback (est.)$1,910

MSRP (Sticker)$63,680

Asking Price$63,680

Markup$0

Est. Dealer Margin on This Car$6,368

Percentile100% of inventory is priced lower

Days on Lot43 days

What Others Paid (Last 30 Days)

Cars Sold1293

Avg Markup-$3,224

Median Markup-$3,000

Best Deal-$10,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory420 vehicles

Avg Markup (All Models)-$4,208

Avg Markup (Wrangler)-$3,099

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$3,987

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