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Deal Sheet: 2025 Wrangler 4-DOOR RUBICON
York Dodge Chrysler Jeep Ram · Prescott, AZ · VIN: 1C4PJXFG9SW628972
Negotiation Guide
Opening Offer
$58,532
Fair Price
$60,032
Walk Away Above
$61,813
- • Recent buyers paid ~$3,224 below MSRP
- • Sitting 46 days (avg 30) — extra leverage
Price Breakdown
Est. Dealer Cost$57,236
Est. Invoice$59,143
Holdback (est.)$1,908
MSRP (Sticker)$63,595
Asking Price$63,595
Markup$0
Est. Dealer Margin on This Car$6,360
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1293
Avg Markup-$3,224
Median Markup-$3,000
Best Deal-$10,250
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory214 vehicles
Avg Markup (All Models)-$5,042
Avg Markup (Wrangler)-$2,404
% Below MSRP100%
Avg Days to Sell25 days
Avg Sold Markup-$4,004
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