Deal Sheet: 2025 Wrangler 4-DOOR RUBICON

Autonation Chrysler Dodge Jeep Ram Houston · Houston, TX · VIN: 1C4PJXFG8SW640577

Negotiation Guide

Opening Offer

$60,866

Fair Price

$62,366

Walk Away Above

$63,978

• Recent buyers paid ~$3,224 below MSRP

Price Breakdown

Est. Dealer Cost$59,031

Est. Invoice$60,999

Holdback (est.)$1,968

MSRP (Sticker)$65,590

Asking Price$65,590

Markup$0

Est. Dealer Margin on This Car$6,559

Percentile100% of inventory is priced lower

Days on Lot42 days

What Others Paid (Last 30 Days)

Cars Sold1293

Avg Markup-$3,224

Median Markup-$3,000

Best Deal-$10,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory156 vehicles

Avg Markup (All Models)-$4,560

Avg Markup (Wrangler)-$3,239

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$4,386

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