Deal Sheet: 2025 Wrangler 4-DOOR RUBICON

Covert CDJR West, Inc · Austin, TX · VIN: 1C4PJXFG6SW568276

Negotiation Guide

Opening Offer

$60,809

Fair Price

$62,309

Walk Away Above

$64,100

• Recent buyers paid ~$3,229 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$59,301

Est. Invoice$61,278

Holdback (est.)$1,977

MSRP (Sticker)$65,890

Asking Price$65,890

Markup$0

Est. Dealer Margin on This Car$6,589

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1230

Avg Markup-$3,229

Median Markup-$3,000

Best Deal-$10,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory265 vehicles

Avg Markup (All Models)-$4,533

Avg Markup (Wrangler)-$3,122

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$5,564

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