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Deal Sheet: 2026 Wrangler 4-DOOR SAHARA

Lenoir City Chrysler Dodge Jeep Ram · Lenoir City, TN · VIN: 1C4PJXEN4TW294268

Negotiation Guide

Opening Offer

$53,449

Fair Price

$54,949

Walk Away Above

$57,017

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$53,177

Est. Invoice$54,949

Holdback$1,773

MSRP (Sticker)$59,085

Asking Price$57,585

Markup-$1,500

Dealer Margin on This Car$4,409

Percentile9% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory188 vehicles

Avg Markup (All Models)-$1,297

Avg Markup (Wrangler)-$207

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

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