Deal Sheet: 2026 Wrangler 4-DOOR 85TH ANNIVERSARY EDITION

Ig Burton Berlin Chrysler Dodge Jeep Ram FIAT · Berlin, MD · VIN: 1C4PJXDN7TW281189

Negotiation Guide

Opening Offer

$44,073

Fair Price

$45,573

Walk Away Above

$47,579

• Recent buyers paid ~$3,731 below MSRP
• Sitting 47 days (avg 30) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$44,627

Est. Invoice$46,114

Holdback (est.)$1,488

MSRP (Sticker)$49,585

Asking Price$45,585

Markup-$4,000

Est. Dealer Margin on This Car$959

Percentile39% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold264

Avg Markup-$3,731

Median Markup-$3,750

Best Deal-$5,500

Worst Deal-$3,000

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory87 vehicles

Avg Markup (All Models)-$4,138

Avg Markup (Wrangler)-$4,114

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$3,306

Price History

Jul 1, 2026$49,580 → $51,580(+$2,000)

Jul 4, 2026$51,580 → $48,080(-$3,500)

Jul 8, 2026$48,080 → $47,580(-$500)

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