2026 Prius LE FWD
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Available now
- On the lot and buyable now.
- Similar Prius Prius LE FWDs sell in a median of 21 days (1634 recent sales).
- 342 of 612 listed nationwide are buyable right now.
Negotiation Signal
- On the lot 47 days — longer than 91% of Prius listings in WV.
Time on the lot and prior price cuts are real negotiating leverage — a dealer carrying a slow-moving unit is more likely to deal.
What to aim for
~$29,525
- Comparable Priuss (6) average $1,394 below MSRP — about $29,525 for this trim.
- Listed $1,394 above that, so there's room to negotiate toward $29,525.
- It's sat 47 days (longer than 91% locally) — that strengthens your hand.
A data-driven starting point from comparable listings and public incentives — not an appraisal. Dealer fees, trade-in, and which programs you qualify for will move the real out-the-door number.
Deal Analysis
This 2026 Prius is listed at $30,918, right at its MSRP of $30,918. Compared to similar vehicles nationally, this one is priced $1,393 higher than the market average. It has been on the dealer’s lot for 47 days. Located at CMA's Toyota of Martinsburg in Martinsburg, WV.
Price Breakdown
Listed price. A dealer's real offer can be lower (incentives, financing or trade-in conditions) or higher (added fees) — always ask for the out-the-door price.
* Advertised price estimated (incomplete data)
Details
Delivery Pipeline
Port-Installed Accessories
$1,038- D5 — Door Edge Guards$165
- D9 — Door Sill Protectors$250
- EF — Rear Bumper Applique$69
- MF — Mudguards$165
- 2T — All-Weather Floor Liner Package$319
- 59 — Quick Charging Cable Package$70
Factory Options
- FE — 50 State Emissions
- RC — Front and Rear Parking Assist with Automatic Braking
Specifications
Loading history...
Est. Monthly Payment
$544/mo
Estimate only, based on the advertised price. Does not include taxes, dealer fees, or insurance.
Save $1,946 on one of 16 comparable 2026 Prius Prius LE FWD about 507 miles away. The lowest is $28,972 in Owensboro, KY — real leverage when you ask CMA's Toyota of Martinsburg to match it. See that listing →
Prefer closer? One about 134 mi away saves $1,182 (Malvern, PA). View →
Comparable Vehicles
Avg markup: -$1,394
47 days on lot