Kia Sportage Hybrid Prices & Markups
Across 16,627 listed Kia Sportage Hybrids nationwide, the average markup is -$830 vs MSRP and 100% are listed at or below sticker, with a median advertised price of $36,548. Updated daily.
16,627
In Stock
-$830
Avg Markup
100.0%
At/Below MSRP
$36,548
Median Price
Price range: $31,131 to $43,233.
MSRP Trend
Median sticker by month listedOver the last 5 months, the typical Kia Sportage Hybrid sticker has held steady — a median MSRP of $37,505 in May ’26 versus $37,505 in Sep ’26.
Median factory MSRP of Sportage Hybrids grouped by the month each was first listed (active + sold), May ’26–Sep ’26. Based on 0171034262723470129922 listings. Reflects sticker price, not the dealer's selling price.
Markup Trend
What buyers paid vs MSRP, by week soldOver the last 13 weeks, what buyers paid for the Kia Sportage Hybrid versus MSRP has held steady — from −$827 the week of Jul 13 to −$851 the week of Oct 5 (about $851 below MSRP now).
Average selling price vs MSRP for Sportage Hybrids by the week they sold (left the lot), Jul 13–Oct 5. Based on 20,665 sales. Positive = sold over MSRP, negative = below.
Markup Distribution
How the current Sportage Hybrid inventory splits across the markup spectrum. The shape matters more than the average — a tight cluster reads very differently from a bimodal market.
16,627 vehicles with a known MSRP
Markup by Listing Age
Sportage Hybrid markup holds fairly steady across listing age — neither aging stock nor fresh arrivals price very differently right now.
A market snapshot — current listings grouped by how long each has been on the lot, not the same vehicle tracked over time. Bars show the share at or below MSRP; the figure on the right is the average markup for that age band.
How fast Sportage Hybrids sell
Based on 20,740 Sportage Hybrid listings that left dealer lots in the last 90 days.
46
Median days to sell
-$844
Avg sold vs MSRP
100%
Sold at/below MSRP
Recent Sportage Hybrid sales closed around $844 below MSRP, in line with what's currently listed.
“Sold” = listings that left dealer inventory; a small share may be de-listed rather than sold. Markup figures exclude implausible feed prices.
Top States
| State | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| California | 2,134 | -$783 | 100.0% |
| Florida | 988 | -$708 | 100.0% |
| Illinois | 984 | -$772 | 100.0% |
| New York | 931 | -$856 | 100.0% |
| Pennsylvania | 878 | -$763 | 100.0% |
| Texas | 877 | -$690 | 100.0% |
| New Jersey | 782 | -$740 | 100.0% |
| Ohio | 758 | -$745 | 100.0% |
| Michigan | 554 | -$859 | 100.0% |
| Washington | 540 | -$856 | 100.0% |
| Arizona | 499 | -$823 | 100.0% |
| Massachusetts | 421 | -$709 | 100.0% |
| Colorado | 418 | -$934 | 100.0% |
| Minnesota | 376 | -$1,173 | 100.0% |
| Indiana | 372 | -$1,059 | 100.0% |
| Wisconsin | 366 | -$988 | 100.0% |
| Virginia | 359 | -$743 | 100.0% |
| Missouri | 338 | -$828 | 100.0% |
| Connecticut | 323 | -$694 | 100.0% |
| Maryland | 320 | -$759 | 100.0% |
Best-Priced Dealers
| Dealer | Count | Avg Markup |
|---|---|---|
| Casa Kia El Paso, TX | 19 | -$1,540 |
| Dothan Kia Dothan, AL | 1 | -$1,525 |
| Viva Kia El Paso, TX | 3 | -$1,433 |
| Don Franklin Bowling Green Kia Bowling Green, KY | 4 | -$1,424 |
| Red Rock Kia Grand Junction, CO | 15 | -$1,383 |
| Steve Hahn's Kia Yakima, WA | 13 | -$1,366 |
| Kia of St. Cloud Waite Park, MN | 21 | -$1,356 |
| Jts Kia Columbia, SC | 10 | -$1,347 |
| Wallace Kia Stuart, FL | 18 | -$1,339 |
| Sames Kia Laredo, TX | 7 | -$1,334 |