Kia Sportage Hybrid Prices & Markups
Across 12,715 listed Kia Sportage Hybrids nationwide, the average markup is -$832 vs MSRP and 100% are listed at or below sticker, with a median advertised price of $36,461. Updated daily.
12,715
In Stock
-$832
Avg Markup
100.0%
At/Below MSRP
$36,461
Median Price
Price range: $31,131 — $43,277
MSRP Trend
Median sticker by month listedOver the last 3 months, the typical Kia Sportage Hybrid sticker has held steady — a median MSRP of $37,499 in May ’26 versus $37,485 in Jul ’26.
Median factory MSRP of Sportage Hybrids grouped by the month each was first listed (active + sold), May ’26–Jul ’26. Based on 01752744517892 listings. Reflects sticker price, not the dealer's selling price.
Markup Trend
What buyers paid vs MSRP, by week soldOver the last 13 weeks, what buyers paid for the Kia Sportage Hybrid versus MSRP has held steady — from −$796 the week of May 25 to −$829 the week of Aug 17 (about $829 below MSRP now).
Average selling price vs MSRP for Sportage Hybrids by the week they sold (left the lot), May 25–Aug 17. Based on 20,726 sales. Positive = sold over MSRP, negative = below.
Markup Distribution
How the current Sportage Hybrid inventory splits across the markup spectrum. The shape matters more than the average — a tight cluster reads very differently from a bimodal market.
12,715 vehicles with a known MSRP
Markup by Listing Age
Sportage Hybrid markup holds fairly steady across listing age — neither aging stock nor fresh arrivals price very differently right now.
A market snapshot — current listings grouped by how long each has been on the lot, not the same vehicle tracked over time. Bars show the share at or below MSRP; the figure on the right is the average markup for that age band.
How fast Sportage Hybrids sell
Based on 20,977 Sportage Hybrid listings that left dealer lots in the last 90 days.
30
Median days to sell
-$832
Avg sold vs MSRP
100%
Sold at/below MSRP
Recent Sportage Hybrid sales closed around $832 below MSRP, in line with what's currently listed.
“Sold” = listings that left dealer inventory; a small share may be de-listed rather than sold. Markup figures exclude implausible feed prices.
Top States
| State | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| California | 1,772 | -$797 | 100.0% |
| Texas | 880 | -$656 | 100.0% |
| Florida | 804 | -$717 | 100.0% |
| New York | 777 | -$864 | 100.0% |
| Pennsylvania | 757 | -$760 | 100.0% |
| New Jersey | 620 | -$732 | 100.0% |
| Illinois | 570 | -$810 | 100.0% |
| Arizona | 472 | -$806 | 100.0% |
| Washington | 397 | -$930 | 100.0% |
| Ohio | 354 | -$744 | 100.0% |
| North Carolina | 344 | -$817 | 100.0% |
| Colorado | 340 | -$914 | 100.0% |
| Massachusetts | 325 | -$758 | 100.0% |
| Maryland | 320 | -$799 | 100.0% |
| Michigan | 280 | -$840 | 100.0% |
| Virginia | 274 | -$759 | 100.0% |
| Missouri | 230 | -$854 | 100.0% |
| Minnesota | 222 | -$1,176 | 100.0% |
| Oregon | 219 | -$1,098 | 100.0% |
| Georgia | 209 | -$629 | 100.0% |
Best-Priced Dealers
| Dealer | Count | Avg Markup |
|---|---|---|
| Kia of Auburn Auburn, AL | 1 | -$1,525 |
| Dothan Kia Dothan, AL | 1 | -$1,525 |
| Casa Kia El Paso, TX | 22 | -$1,517 |
| Kia of Key West Key West, FL | 1 | -$1,509 |
| Happy Kia Silsbee, TX | 1 | -$1,485 |
| Joey Griffin Kia Rocky Mount, NC | 6 | -$1,477 |
| Taylor Kia of Lima Lima, OH | 1 | -$1,456 |
| Lithia Kia of Anchorage Anchorage, AK | 6 | -$1,430 |
| Viva Kia El Paso, TX | 6 | -$1,411 |
| Tri-City Kia Eden, NC | 1 | -$1,396 |