Honda Prologue Markup by State
Average dealer markup over MSRP on the Prologue in every state, ranked cheapest first across 95 active listings. Updated daily.
Active listings
95
National avg markup
-$1,411
Cheapest state
Florida
% below MSRP
72.6%
Every state, cheapest first
| Rank | State | Listings | Avg markup | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| 1 | Florida | 7 | -$3,074 | $43,573 | 100% | View → |
| 2 | Oregon | 13 | -$2,982 | $44,705 | 100% | View → |
| 3 | Virginia | 6 | -$2,157 | $46,363 | 83.3% | View → |
| 4 | California | 17 | -$1,981 | $48,274 | 64.7% | View → |
| 5 | Washington | 7 | -$1,713 | $42,420 | 100% | View → |
| 6 | Ohio | 7 | -$1,160 | $42,496 | 71.4% | View → |
| 7 | Georgia | 7 | -$47 | $48,214 | 71.4% | View → |
| 8 | Massachusetts | 12 | +$1,411 | $49,393 | 41.7% | View → |
The short version
Dealer markup on the Prologue varies a lot by state. Right now the cheapest state to buy is Florida, where the average listing runs -$3,074 versus MSRP — compared with a national average of -$1,411. States shown in green beat the national average.
Markup is the advertised price minus total MSRP (sticker plus dealer add-ons); negative means the car is advertised below sticker. Advertised prices may not include all dealer fees — always confirm the out-the-door price with the dealer. Updated daily from live dealer inventory.
See also: Prologue market overview · cheapest Prologue listings · dealer markups explained