Minnesota Dealer Markups & New Car Prices
Live markup data from 314 Minnesota dealers across 29,881 active listings. Updated daily.
Active listings
29,881
Avg markup in state
-$2,211
National avg markup
-$1,790
% priced below MSRP
86.6%
The short version
Minnesota dealers are charging an average markup of -$2,211 over sticker, which is slightly lower than the national average of -$1,790 (a 23% discount). Of 29,881 current listings, 86.6% are priced below total MSRP, the strongest signal of a negotiable deal.
Markup by model in Minnesota
| Model | Listings | Avg markup (MN) | Avg markup (US) | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| RAM 1500 | 2,215 | -$8,081 | -$7,556 | $58,105 | 100% | View → |
| F-150 | 1,507 | -$3,773 | -$3,978 | $63,910 | 100% | View → |
| Grand Cherokee | 1,316 | -$4,389 | -$4,355 | $48,163 | 100% | View → |
| Outback | 1,031 | -$1,424 | -$1,341 | $44,655 | 62.1% | View → |
| Explorer | 826 | -$4,000 | -$4,124 | $50,005 | 100% | View → |
| Crosstrek | 768 | -$568 | -$778 | $35,444 | 47.9% | View → |
| RAV4 | 729 | +$216 | +$604 | $42,558 | 55% | View → |
| Super Duty | 682 | -$908 | -$805 | $83,708 | 100% | View → |
| Bronco Sport | 656 | -$1,881 | -$2,020 | $37,030 | 100% | View → |
| CR-V | 584 | — | — | $0 | — | View → |
| Cherokee | 562 | -$2,500 | -$2,475 | $41,085 | 100% | View → |
| Forester | 544 | -$389 | -$912 | $39,081 | 46% | View → |
| Camry | 507 | -$94 | -$145 | $36,978 | 59.8% | View → |
| Wrangler | 471 | -$3,675 | -$3,129 | $51,210 | 100% | View → |
| Tacoma | 467 | -$855 | -$672 | $47,178 | 78.2% | View → |
| Maverick | 466 | -$769 | -$667 | $38,263 | 100% | View → |
| Tundra | 447 | -$835 | -$1,355 | $67,275 | 70.5% | View → |
| Compass | 429 | -$1,552 | -$1,943 | $34,875 | 100% | View → |
| Bronco | 425 | -$2,376 | -$2,458 | $56,805 | 100% | View → |
| Santa Fe Hybrid | 420 | — | — | $0 | — | View → |
| Palisade | 418 | — | — | $0 | — | View → |
| HR-V | 413 | — | — | $0 | — | View → |
| Silverado 1500 | 396 | -$5 | -$123 | $65,263 | 99% | View → |
| RAM 2500 | 377 | -$1,382 | -$2,112 | $69,865 | 100% | View → |
| Sierra 3500 HD | 372 | -$3,472 | -$2,122 | $83,030 | 99.5% | View → |
| Sierra 1500 | 362 | -$2,983 | -$1,923 | $69,610 | 98.1% | View → |
| Tucson | 341 | — | — | $0 | — | View → |
| Grand Highlander | 331 | +$226 | +$417 | $58,345 | 57.4% | View → |
| Santa Fe | 317 | — | — | $0 | — | View → |
| Pacifica | 313 | -$5,738 | -$5,490 | $45,780 | 100% | View → |
| RAM 3500 | 311 | -$1,605 | -$2,375 | $78,785 | 100% | View → |
| Expedition | 300 | -$75 | -$164 | $85,875 | 100% | View → |
| Sportage | 296 | -$1,015 | -$776 | $34,654 | 100% | View → |
| Sienna | 286 | +$237 | +$531 | $54,710 | 54.9% | View → |
| Ridgeline | 279 | — | — | $0 | — | View → |
| Corolla | 273 | +$67 | +$142 | $27,870 | 57.5% | View → |
| Durango | 269 | -$424 | -$487 | $51,315 | 100% | View → |
| Grand Wagoneer | 256 | -$301 | -$158 | $82,028 | 100% | View → |
| Corolla Cross | 253 | +$32 | +$230 | $35,163 | 54.5% | View → |
| Telluride | 242 | -$1,742 | -$1,373 | $53,788 | 100% | View → |
| Palisade Hybrid | 236 | — | — | $0 | — | View → |
| Ascent | 234 | -$1,309 | -$1,621 | $50,363 | 58.6% | View → |
| Tucson Hybrid | 232 | — | — | $0 | — | View → |
| Silverado 3500 HD | 230 | -$167 | +$40 | $80,000 | 99.1% | View → |
| Kona | 206 | — | — | $0 | — | View → |
| Sorento | 203 | -$1,170 | -$923 | $38,978 | 100% | View → |
| Pilot | 202 | — | — | $0 | — | View → |
| Sportage Hybrid | 200 | -$1,151 | -$839 | $37,019 | 100% | View → |
| Seltos | 198 | -$878 | -$650 | $30,437 | 100% | View → |
| Sonata | 176 | — | — | $0 | — | View → |
| Telluride Hybrid | 176 | -$1,948 | -$1,613 | $56,824 | 100% | View → |
| Enclave | 173 | -$597 | -$332 | $57,205 | 100% | View → |
| Accord | 171 | — | — | $0 | — | View → |
| Odyssey | 168 | — | — | $0 | — | View → |
| Gladiator | 163 | -$4,495 | -$4,559 | $49,711 | 100% | View → |
| 4Runner | 163 | +$174 | -$152 | $53,953 | 53.4% | View → |
| Envision | 157 | -$611 | -$289 | $48,240 | 100% | View → |
| Nautilus | 153 | +$5,000 | +$5,000 | $75,395 | 0% | View → |
| Acadia | 150 | -$2,119 | -$1,533 | $55,268 | 93.3% | View → |
| K5 | 150 | -$927 | -$717 | $33,235 | 100% | View → |
| Elantra | 149 | — | — | $0 | — | View → |
| RAM ProMaster | 148 | -$3,757 | -$3,788 | $53,060 | 100% | View → |
| Navigator | 147 | +$1,306 | +$1,801 | $114,855 | 56.5% | View → |
| Yukon XL | 146 | -$2,362 | -$1,147 | $93,554 | 93.2% | View → |
| Passport | 145 | — | — | $0 | — | View → |
| Ranger | 139 | -$2,266 | -$2,232 | $46,310 | 100% | View → |
| Terrain | 135 | -$725 | -$685 | $40,662 | 92.6% | View → |
| Civic Sedan | 134 | — | — | $0 | — | View → |
| Silverado 2500 HD | 123 | -$3 | -$195 | $76,675 | 95.9% | View → |
| MDX | 115 | — | — | $0 | — | View → |
| Charger | 113 | -$4,853 | -$5,416 | $55,575 | 100% | View → |
| Land Cruiser | 109 | +$184 | +$378 | $72,834 | 67.9% | View → |
| Carnival | 108 | -$1,319 | -$1,088 | $42,793 | 100% | View → |
| Sierra 2500 HD | 103 | -$3,384 | -$2,645 | $87,465 | 97.1% | View → |
| Envista | 101 | -$428 | -$220 | $29,485 | 100% | View → |
| Encore GX | 98 | -$123 | -$146 | $33,215 | 99% | View → |
| Impreza | 95 | -$749 | -$652 | $30,900 | 58.9% | View → |
| Aviator | 91 | +$5,000 | +$5,000 | $80,645 | 0% | View → |
| Canyon | 90 | -$1,661 | -$895 | $50,888 | 97.8% | View → |
| Escape | 89 | -$5,303 | -$5,278 | $31,420 | 100% | View → |
| Sequoia | 87 | -$611 | -$248 | $86,200 | 72.4% | View → |
| Yukon | 80 | -$1,624 | -$786 | $93,979 | 96.2% | View → |
| GV70 | 78 | +$1,352 | +$1,268 | $62,203 | 0% | View → |
| K4 | 70 | -$703 | -$555 | $25,125 | 100% | View → |
| Sorento Hybrid | 68 | -$1,313 | -$1,086 | $43,873 | 100% | View → |
| Santa Cruz | 66 | — | — | $0 | — | View → |
| WRX | 66 | -$645 | -$482 | $37,222 | 64.1% | View → |
| Mustang Mach-E | 66 | -$5,333 | -$5,169 | $51,478 | 100% | View → |
| EV9 | 64 | -$2,392 | -$1,829 | $71,876 | 100% | View → |
| Voyager | 61 | -$2,750 | -$2,665 | $40,365 | 100% | View → |
| Civic Hatchback | 60 | — | — | $0 | — | View → |
| Prius | 60 | -$82 | -$3 | $37,043 | 90% | View → |
| 4Runner Hybrid | 57 | +$331 | -$205 | $65,193 | 52.6% | View → |
| Prologue | 56 | — | — | $0 | — | View → |
| RDX | 56 | — | — | $0 | — | View → |
| Tacoma Hybrid | 55 | -$830 | -$1,016 | $60,269 | 72.7% | View → |
| GV80 | 54 | +$1,591 | +$1,538 | $79,240 | 0% | View → |
| IONIQ 5 | 52 | — | — | $0 | — | View → |
| LYRIQ | 51 | +$125 | -$51 | $71,819 | 96.1% | View → |
| Mustang | 51 | -$2,559 | -$2,584 | $53,310 | 100% | View → |
| XT5 | 47 | -$74 | -$70 | $61,240 | 97.9% | View → |
| Niro | 42 | -$900 | -$663 | $31,567 | 100% | View → |
| RAM 5500 Chassis Cab | 40 | -$2,500 | -$2,363 | $78,433 | 100% | View → |
| TX | 40 | -$2,213 | -$204 | $65,816 | 100% | View → |
| ADX | 39 | — | — | $0 | — | View → |
| Optiq | 38 | +$350 | +$109 | $59,776 | 92.1% | View → |
| Tucson PHEV | 37 | — | — | $0 | — | View → |
| Elantra N | 36 | — | — | $0 | — | View → |
| Highlander Hybrid | 36 | +$219 | +$357 | $58,407 | 55.6% | View → |
| Highlander | 35 | +$238 | +$226 | $56,132 | 48.6% | View → |
| Carnival Hybrid | 33 | -$1,620 | -$1,175 | $53,624 | 100% | View → |
| Venue | 31 | — | — | $0 | — | View → |
| RX | 30 | -$774 | -$83 | $62,391 | 100% | View → |
| EV6 | 27 | -$1,554 | -$1,194 | $49,786 | 100% | View → |
| RAM 3500 Chassis Cab | 25 | -$2,500 | -$2,393 | $68,650 | 100% | View → |
| GV80 Coupe | 25 | +$1,174 | +$1,170 | $90,275 | 0% | View → |
| Corvette Stingray | 24 | +$287 | +$433 | $91,205 | 95.8% | View → |
| Vistiq | 23 | +$82 | +$33 | $83,406 | 43.5% | View → |
| NX | 23 | -$326 | -$73 | $54,000 | 100% | View → |
| IONIQ 9 | 23 | — | — | $0 | — | View → |
| K4 Hatchback | 22 | -$858 | -$766 | $26,834 | 100% | View → |
| Integra | 21 | — | — | $0 | — | View → |
| TX 500h Hybrid | 21 | -$793 | -$166 | $75,930 | 52.4% | View → |
| CT5 | 20 | $0 | +$132 | $58,665 | 100% | View → |
| Corvette Z06 | 18 | -$47 | -$59 | $139,733 | 94.4% | View → |
| G70 | 17 | +$865 | +$903 | $58,080 | 0% | View → |
| GX | 16 | $0 | +$1,145 | $87,802 | 100% | View → |
| Escalade IQ | 15 | $0 | -$206 | $135,765 | 100% | View → |
| GR Corolla | 15 | +$62 | +$208 | $51,099 | 73.3% | View → |
| Escalade | 14 | -$215 | +$154 | $132,830 | 100% | View → |
| Trailseeker | 12 | -$200 | -$282 | $43,369 | 40% | View → |
| Civic Si | 11 | — | — | $0 | — | View → |
| Silverado EV | 11 | +$738 | -$283 | $75,905 | 90.9% | View → |
| GR86 | 11 | -$139 | +$173 | $38,057 | 54.5% | View → |
| G80 | 10 | +$837 | +$937 | $69,630 | 0% | View → |
| Sportage Plug-in Hybrid | 10 | -$1,683 | -$897 | $47,396 | 100% | View → |
| RX Hybrid | 10 | $0 | +$222 | $65,851 | 100% | View → |
| Grand Highlander Hybrid | 9 | +$211 | +$387 | $58,482 | 66.7% | View → |
| CT4 | 9 | -$222 | +$859 | $48,765 | 100% | View → |
| Sierra EV | 9 | -$5,208 | -$3,060 | $68,445 | 100% | View → |
| IS | 9 | +$22 | -$108 | $54,728 | 77.8% | View → |
| Escalade ESV | 9 | $0 | +$66 | $124,005 | 100% | View → |
| Hummer EV SUV | 8 | -$9,070 | -$3,910 | $96,843 | 100% | View → |
| Uncharted | 6 | -$1,095 | -$397 | $42,648 | 75% | View → |
| BRZ | 6 | -$349 | -$429 | $40,420 | 50% | View → |
| LX | 5 | $0 | +$90 | $120,454 | 100% | View → |
| G90 | 5 | +$879 | +$897 | $105,545 | 0% | View → |
| NX Hybrid | 5 | $0 | +$287 | $56,184 | 100% | View → |
| Charger Daytona | 5 | $0 | $0 | $64,880 | 100% | View → |
How this is calculated
Markup is the difference between a vehicle's advertised selling price and its total sticker price — MSRP plus any dealer-installed options or add-ons printed on the window sticker. A negative markup means the vehicle is being sold below total sticker, which is the clearest indicator of a genuine discount. State averages are calculated across every active listing at dealers in Minnesota and refreshed every 24 hours.
We only include models with at least five active listings in Minnesota so averages are statistically meaningful. Markets with fewer listings can swing dramatically on a single pricing decision, so those are intentionally excluded from this report.
Related: state-by-state markup report · what a markup is · how to negotiate