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Pricing posture
Prices above MSRP on some inventory
18% of this dealer's priced Toyota inventory is listed above MSRP — 25 of 142 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
142
Avg Markup
-$1,092
At/Below MSRP
116
Models
16
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Camry | 33 | 91% | -$584 |
| Tundra | 25 | 100% | -$4,320 |
| RAV4 | 23 | 65% | +$216 |
| Corolla | 13 | 77% | -$283 |
| Tacoma | 13 | 92% | -$731 |
| Corolla Cross | 11 | 91% | -$182 |
| Grand Highlander | 6 | 50% | +$113 |
| GR Corolla | 5 | 100% | -$1,783 |
| Sienna | 3 | 67% | +$697 |
| 4Runner | 2 | 50% | -$431 |
| 4Runner Hybrid | 2 | 50% | -$1,842 |
| Tacoma Hybrid | 2 | 100% | -$2,781 |
| Prius | 1 | 100% | -$1,499 |
| Highlander Hybrid | 1 | 0% | +$225 |
| Grand Highlander Hybrid | 1 | 0% | +$300 |
| Sequoia | 1 | 0% | +$225 |
2026 Tacoma
Tacoma TRD Off-Road 4WD
-$2,126Good Deal
Bronze Oxide
MSRP
$48,009
Advertised
$45,883
Dallas, TX
2026 Corolla Cross
Corolla Cross XLE FWD
-$909Good Deal
Celestite
MSRP
$35,030
Advertised
$34,121
Dallas, TX
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 Corolla CrossCorolla Cross LE FWD | $31,150 | $0 | 14 | Oct 21, 2026 |
| 2026 Grand Highlander HybridGrand Highlander Hybrid Nightshade AWD | $61,414 | $0 | 23 | Oct 21, 2026 |
| 2026 RAV4RAV4 LE FWD | $33,834 | $0 | 15 | Oct 21, 2026 |
| 2026 CamryCamry XSE FWD | $44,190 | $0 | 23 | Oct 21, 2026 |
| 2026 CamryCamry XSE FWD | $45,332 | $0 | 12 | Oct 21, 2026 |
| 2026 CamryCamry XSE FWD | $41,795 | $0 | 32 | Oct 21, 2026 |
| 2026 Tacoma HybridTacoma Trailhunter 4WD | $63,239 | -$3,231 | 202 | Oct 21, 2026 |
| 2026 SequoiaSequoia Platinum 4WD | $88,673 | $0 | 12 | Oct 19, 2026 |
| 2026 TundraTundra SR5 RWD | $58,124 | $0 | 12 | Oct 19, 2026 |
| 2026 TundraTundra Limited RWD | $56,776 | -$5,141 | 24 | Oct 19, 2026 |