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Subaru of Columbia
Columbia, MO
Pricing posture
Prices above MSRP on some inventory
13% of this dealer's priced Subaru inventory is listed above MSRP — 21 of 166 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
166
Avg Markup
-$1,494
At/Below MSRP
145
Models
9
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Outback | 71 | 87% | -$1,278 |
| Forester | 35 | 91% | -$1,954 |
| Crosstrek | 31 | 84% | -$859 |
| Ascent | 13 | 100% | -$3,260 |
| WRX | 9 | 100% | -$2,011 |
| Impreza | 3 | 67% | -$631 |
| Uncharted | 2 | 0% | +$587 |
| Trailseeker | 1 | 0% | +$587 |
| BRZ | 1 | 100% | -$1,656 |
Recently Left the Lot
| Vehicle | Last advertised | Markup | Days Listed | Left listings |
|---|---|---|---|---|
| 2026 OutbackPremium | $36,390 | -$689 | 91 | Nov 12, 2026 |
| 2026 OutbackTouring XT | $47,469 | -$3,060 | 55 | Nov 12, 2026 |
| 2026 CrosstrekPremium | $31,360 | -$1,509 | 60 | Nov 12, 2026 |
| 2026 CrosstrekLimited Hybrid | $35,920 | -$1,852 | 55 | Nov 12, 2026 |
| 2026 ForesterTouring Hybrid | $41,517 | -$2,506 | 32 | Nov 12, 2026 |
| 2026 WRXBase | $33,200 | -$1,529 | 65 | Nov 8, 2026 |
| 2026 WRXBase | $33,200 | -$1,529 | 65 | Nov 8, 2026 |
| 2026 OutbackLimited XT | $45,851 | -$1,890 | 51 | Nov 8, 2026 |
| 2027 CrosstrekLimited | $36,706 | -$900 | 10 | Nov 8, 2026 |
| 2026 ForesterSport | $37,050 | -$2,080 | 35 | Nov 8, 2026 |