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Pricing posture
Does not price above MSRP
7% of this dealer's priced Toyota inventory is listed above MSRP — 13 of 178 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
178
Avg Markup
-$58
At/Below MSRP
165
Models
27
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| RAV4 | 38 | 92% | +$64 |
| Tacoma | 35 | 100% | $0 |
| Tundra | 15 | 100% | -$895 |
| Corolla | 13 | 100% | $0 |
| Camry | 11 | 73% | +$46 |
| Corolla Cross | 10 | 100% | $0 |
| Sienna | 9 | 100% | $0 |
| Grand Highlander Hybrid | 7 | 71% | +$457 |
| 4Runner | 6 | 100% | $0 |
| Tundra i-FORCE MAX | 5 | 60% | -$148 |
| Grand Highlander | 5 | 80% | +$320 |
| RAV4 Plug-in Hybrid | 4 | 100% | $0 |
| Tacoma Hybrid | 3 | 100% | $0 |
| Corolla Hatchback | 2 | 100% | $0 |
| Sequoia | 2 | 100% | -$702 |
| bZ | 2 | 100% | -$732 |
| Highlander Hybrid | 1 | 0% | +$165 |
| Land Cruiser | 1 | 0% | +$206 |
| Prius | 1 | 100% | $0 |
| bZ Woodland | 1 | 100% | $0 |
| C-HR | 1 | 100% | -$1,327 |
| 4Runner Hybrid | 1 | 100% | $0 |
| Crown | 1 | 100% | $0 |
| GR86 | 1 | 100% | $0 |
| Crown Signia | 1 | 100% | $0 |
| GR Corolla | 1 | 100% | $0 |
| Highlander | 1 | 100% | $0 |
2026 Tundra
Tundra Limited 4WD
-$2,056Good Deal
Wind Chill Pearl
MSRP
$69,056
Advertised
$67,000
Ashland, KY
2026 Tacoma
Tacoma SR5 4WD
$0Good Deal
Celestial Silver Metallic
MSRP
$47,312
Advertised
$47,312
Ashland, KY
2026 Tacoma
Tacoma SR5 4WD
$0Good Deal
Celestial Silver Metallic
MSRP
$43,954
Advertised
$43,954
Ashland, KY
2027 Tacoma
Tacoma SR5 4WD
$0Good Deal
Celestial Silver Metallic
MSRP
$49,544
Advertised
$49,544
Ashland, KY
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2027 CorollaCorolla XSE FWD | $31,356 | $0 | 5 | Oct 27, 2026 |
| 2027 CorollaCorolla LE FWD | $25,988 | $0 | 20 | Oct 27, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $40,365 | $0 | 16 | Oct 27, 2026 |
| 2026 CamryCamry XSE FWD | $46,193 | $0 | 17 | Oct 27, 2026 |
| 2027 CamryCamry SE FWD | $36,152 | +$168 | 20 | Oct 27, 2026 |
| 2026 TacomaTacoma TRD Off-Road 4WD | $53,058 | $0 | 31 | Oct 26, 2026 |
| 2026 4Runner Hybrid4Runner Limited FT4WD | $65,594 | $0 | 52 | Oct 26, 2026 |
| 2027 bZbZ XLE FWDP | $40,465 | $0 | 2 | Oct 25, 2026 |
| 2026 Corolla CrossCorolla Cross L AWD | $28,704 | $0 | 18 | Oct 25, 2026 |
| 2026 Corolla CrossCorolla Cross XLE FWD | $33,579 | $0 | 37 | Oct 25, 2026 |