Pricing posture
Prices above MSRP on some inventory
51% of this dealer's priced Toyota inventory is listed above MSRP — 40 of 79 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
79
Avg Markup
-$423
At/Below MSRP
39
Models
15
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Tundra | 20 | 45% | -$625 |
| Tacoma | 18 | 67% | -$906 |
| Camry | 12 | 100% | -$439 |
| RAV4 | 8 | 0% | +$786 |
| 4Runner | 4 | 25% | -$465 |
| Grand Highlander | 3 | 0% | +$698 |
| Sequoia | 3 | 100% | -$1,402 |
| Tacoma Hybrid | 3 | 67% | -$2,261 |
| Grand Highlander Hybrid | 2 | 0% | +$848 |
| Corolla Cross | 1 | 0% | +$598 |
| 4Runner Hybrid | 1 | 0% | +$848 |
| Prius | 1 | 0% | +$247 |
| GR86 | 1 | 0% | +$21 |
| Highlander Hybrid | 1 | 0% | +$848 |
| Sienna | 1 | 0% | +$848 |
2026 Tacoma Hybrid
Tacoma Trailhunter 4WD
Black
MSRP
$66,635
Advertised
$62,876
2026 Tacoma
Tacoma TRD Off-Road 4WD
Heritage Blue
MSRP
$47,184
Advertised
$46,282
2026 Tacoma
Tacoma TRD Off-Road 4WD
Heritage Blue
MSRP
$47,289
Advertised
$46,387
2026 Tacoma
Tacoma TRD Sport 4WD
Wind Chill Pearl
MSRP
$46,774
Advertised
$45,872
2026 Tacoma
Tacoma TRD Off-Road 4WD
Ice Cap
MSRP
$49,394
Advertised
$49,492
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 TacomaTacoma TRD Off-Road 4WD | $47,387 | +$98 | 37 | Sep 12, 2026 |
| 2026 4Runner Hybrid4Runner TRD Pro PT4WD | $71,873 | +$848 | 8 | Sep 12, 2026 |
| 2026 SiennaSienna XLE AWD | $54,503 | +$848 | 9 | Sep 11, 2026 |
| 2026 SiennaSienna Woodland Edition AWD | $54,913 | +$848 | 8 | Sep 11, 2026 |
| 2026 RAV4RAV4 LE AWD | $36,372 | +$848 | 47 | Sep 11, 2026 |
| 2026 CamryCamry XSE FWD | $44,643 | -$152 | 37 | Sep 11, 2026 |
| 2026 Corolla CrossCorolla Cross Hybrid XSE AWD | $39,106 | +$98 | 7 | Sep 10, 2026 |
| 2026 CamryCamry LE AWD | $33,116 | -$902 | 14 | Sep 8, 2026 |
| 2026 CamryCamry XLE FWD | $36,491 | -$152 | 5 | Sep 8, 2026 |
| 2026 TacomaTacoma SR5 4WD | $42,017 | -$2,057 | 101 | Sep 7, 2026 |