Pricing posture
Prices above MSRP on some inventory
84% of this dealer's priced Toyota inventory is listed above MSRP — 208 of 247 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
247
Avg Markup
+$28
At/Below MSRP
39
Models
18
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| RAV4 | 81 | 0% | +$413 |
| Camry | 26 | 19% | -$3 |
| Corolla | 26 | 4% | +$350 |
| Corolla Cross | 21 | 52% | -$312 |
| Sienna | 17 | 0% | +$413 |
| Grand Highlander Hybrid | 16 | 0% | +$413 |
| Tacoma | 14 | 79% | -$1,034 |
| Prius | 8 | 0% | +$413 |
| Highlander Hybrid | 8 | 0% | +$413 |
| Tundra | 7 | 100% | -$4,004 |
| 4Runner | 5 | 0% | +$413 |
| Sequoia | 4 | 25% | -$1,275 |
| Grand Highlander | 4 | 0% | +$413 |
| Land Cruiser | 3 | 0% | +$413 |
| GR86 | 2 | 0% | +$413 |
| Tacoma Hybrid | 2 | 100% | -$2,824 |
| Highlander | 2 | 50% | -$1,159 |
| 4Runner Hybrid | 1 | 0% | +$413 |
2026 Tacoma
Tacoma TRD Off-Road 4WD
Underground
MSRP
$46,444
Advertised
$44,533
2026 Camry
Camry SE AWD
Dark Cosmos
MSRP
$35,714
Advertised
$34,186
2026 Camry
Camry SE AWD
Underground
MSRP
$35,239
Advertised
$33,763
2026 Corolla Cross
Corolla Cross LE AWD
Celestite
MSRP
$32,924
Advertised
$31,958
2026 Corolla Cross
Corolla Cross LE AWD
Jet Black
MSRP
$32,615
Advertised
$31,713
2026 RAV4
RAV4 XLE Premium AWD
Storm Cloud
MSRP
$44,201
Advertised
$44,614
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 GR86GR86 Premium AT RWD | $37,284 | -$989 | 101 | Oct 21, 2026 |
| 2026 Grand Highlander HybridGrand Highlander Hybrid Nightshade AWD | $59,041 | +$413 | 17 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $42,383 | +$413 | 47 | Oct 21, 2026 |
| 2026 RAV4RAV4 SE AWD | $40,232 | +$413 | 47 | Oct 21, 2026 |
| 2026 RAV4RAV4 XSE AWD | $46,847 | +$413 | 18 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $42,722 | +$413 | 12 | Oct 21, 2026 |
| 2026 RAV4RAV4 SE AWD | $39,222 | +$413 | 14 | Oct 21, 2026 |
| 2026 RAV4RAV4 LE AWD | $35,308 | +$413 | 15 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $42,383 | +$413 | 15 | Oct 21, 2026 |
| 2026 RAV4RAV4 LE AWD | $35,507 | +$413 | 26 | Oct 21, 2026 |