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Group 1 Ford of Rivertown
Columbus, GA
Vehicles
115
Avg Markup
-$1,883
At/Below MSRP
115
Models
9
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Super Duty | 27 | 100% | -$2,444 |
| Bronco | 20 | 100% | -$2,750 |
| Expedition | 15 | 100% | -$267 |
| Maverick | 13 | 100% | -$923 |
| Bronco Sport | 13 | 100% | -$2,462 |
| Explorer | 12 | 100% | -$1,375 |
| Ranger | 7 | 100% | -$2,000 |
| Mustang | 6 | 100% | -$1,500 |
| Mustang Mach-E | 2 | 100% | -$4,000 |
2026 Bronco
FordOuter Banks
-$2,500Good Deal
Avalanche
MSRP
$66,155
Advertised
$63,655
Columbus, GA
At Dealer
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 MustangEcoBoost Fastback | $32,655 | -$3,000 | 29 | Sep 5, 2026 |
| 2026 RangerXL | $33,385 | -$2,500 | 64 | Sep 5, 2026 |
| 2026 RangerXLT | $39,175 | -$2,500 | 29 | Sep 5, 2026 |
| 2026 RangerXL | $34,210 | -$2,500 | 86 | Sep 5, 2026 |
| 2026 RangerXLT | $41,495 | -$2,500 | 21 | Sep 5, 2026 |
| 2026 ExpeditionActive MAX | $67,495 | -$500 | 76 | Sep 5, 2026 |
| 2027 ExpeditionActive MAX | $73,075 | $0 | 38 | Sep 5, 2026 |
| 2026 MaverickXLT | $37,005 | $0 | 64 | Sep 5, 2026 |
| 2026 MaverickLariat | $41,145 | $0 | 49 | Sep 5, 2026 |
| 2026 BroncoBig Bend | $46,110 | -$3,000 | 29 | Sep 5, 2026 |