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Pricing posture
Prices above MSRP on some inventory
16% of this dealer's priced Toyota inventory is listed above MSRP — 15 of 93 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
93
Avg Markup
-$948
At/Below MSRP
78
Models
23
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Tacoma | 18 | 100% | -$1,842 |
| Tundra | 12 | 100% | -$3,495 |
| RAV4 | 12 | 25% | +$913 |
| Camry | 11 | 100% | -$352 |
| Grand Highlander Hybrid | 5 | 20% | +$2,176 |
| Sienna | 4 | 100% | -$446 |
| Corolla Cross | 4 | 100% | -$537 |
| Tundra i-FORCE MAX | 3 | 100% | -$1,667 |
| Tacoma Hybrid | 3 | 100% | -$3,305 |
| Crown Signia | 2 | 100% | -$3,519 |
| Sequoia | 2 | 100% | -$500 |
| bZ | 2 | 100% | -$1,052 |
| bZ Woodland | 2 | 100% | -$1,322 |
| 4Runner | 2 | 100% | $0 |
| 4Runner Hybrid | 2 | 100% | $0 |
| Corolla | 2 | 100% | -$250 |
| RAV4 Plug-in Hybrid | 1 | 0% | +$995 |
| C-HR | 1 | 100% | -$906 |
| Highlander | 1 | 0% | +$995 |
| Prius | 1 | 100% | $0 |
| Prius Plug-in Hybrid | 1 | 100% | $0 |
| Crown | 1 | 100% | $0 |
| GR86 | 1 | 100% | $0 |
2026 Tacoma
Tacoma TRD Sport 4WD
-$2,429Good Deal
Underground
MSRP
$49,817
Advertised
$47,388
Fort Smith, AR
2026 Tacoma
Tacoma TRD Sport 4WD
-$2,278Good Deal
Ice Cap
MSRP
$48,322
Advertised
$46,044
Fort Smith, AR
Hold
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 TacomaTacoma SR5 4WD | $42,782 | -$2,000 | 43 | Oct 28, 2026 |
| 2026 TacomaTacoma SR5 4WD | $43,857 | -$1,500 | 39 | Oct 28, 2026 |
| 2026 4Runner Hybrid4Runner TRD Off-Road Premium PT4WD | $60,299 | -$3,840 | 39 | Oct 28, 2026 |
| 2026 4Runner4Runner TRD Sport Premium PT4WD | $58,988 | -$2,736 | 45 | Oct 28, 2026 |
| 2026 SiennaSienna Limited FWD | $56,090 | $0 | 32 | Oct 27, 2026 |
| 2026 Grand Highlander HybridGrand Highlander Hybrid Limited AWD | $61,720 | +$2,495 | 4 | Oct 27, 2026 |
| 2026 RAV4RAV4 LE FWD | $36,817 | +$995 | 3 | Oct 27, 2026 |
| 2027 CamryCamry SE FWD | $37,151 | $0 | 2 | Oct 27, 2026 |
| 2027 CamryCamry SE FWD | $36,151 | -$1,000 | 3 | Oct 27, 2026 |
| 2026 TacomaTacoma TRD Sport 4WD | $46,588 | -$2,309 | 51 | Oct 26, 2026 |