Deal Sheet: 2026 Sorento Hybrid X-Line SX Prestige AWD

Jenkins Kia of Cocoa · Cocoa, FL · VIN: KNDRKDJG5T5506788

Negotiation Guide

Opening Offer

$45,980

Fair Price

$47,480

Walk Away Above

$48,365

• Recent buyers paid ~$1,386 below MSRP
• Sitting 89 days (avg 50) — extra leverage

Price Breakdown

Est. Dealer Cost$44,325

Est. Invoice$45,803

Holdback (est.)$1,478

MSRP (Sticker)$49,250

Asking Price$48,196

Markup-$1,054

Est. Dealer Margin on This Car$3,871

Percentile86% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold1425

Avg Markup-$1,386

Median Markup-$1,267

Best Deal-$2,055

Worst Deal-$754

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory336 vehicles

Avg Markup (All Models)-$643

Avg Markup (Sorento Hybrid)-$766

% Below MSRP100%

Avg Days to Sell44 days

Avg Sold Markup-$680

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