Deal Sheet: 2026 Sorento Hybrid X-Line SX Prestige AWD

Jeff Wyler Kia of Colerain · Cincinnati, OH · VIN: KNDRKDJG2T5479078

Negotiation Guide

Opening Offer

$46,134

Fair Price

$47,634

Walk Away Above

$48,525

• Recent buyers paid ~$1,386 below MSRP
• Sitting 90 days (avg 50) — extra leverage

Price Breakdown

Est. Dealer Cost$44,474

Est. Invoice$45,956

Holdback (est.)$1,482

MSRP (Sticker)$49,415

Asking Price$48,268

Markup-$1,147

Est. Dealer Margin on This Car$3,795

Percentile81% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold1425

Avg Markup-$1,386

Median Markup-$1,267

Best Deal-$2,055

Worst Deal-$754

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory303 vehicles

Avg Markup (All Models)-$699

Avg Markup (Sorento Hybrid)-$814

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$704

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