Deal Sheet: 2026 Sorento Hybrid X-Line SX Prestige AWD

Fitzgerald Kia of Annapolis · Annapolis, MD · VIN: KNDRKDJG1T5538766

Negotiation Guide

Opening Offer

$46,034

Fair Price

$47,534

Walk Away Above

$48,227

• Recent buyers paid ~$1,386 below MSRP

Price Breakdown

Est. Dealer Cost$44,028

Est. Invoice$45,496

Holdback (est.)$1,468

MSRP (Sticker)$48,920

Asking Price$47,686

Markup-$1,234

Est. Dealer Margin on This Car$3,658

Percentile67% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold1425

Avg Markup-$1,386

Median Markup-$1,267

Best Deal-$2,055

Worst Deal-$754

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory125 vehicles

Avg Markup (All Models)-$666

Avg Markup (Sorento Hybrid)-$1,147

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$652

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