Deal Sheet: 2026 Sorento Hybrid EX

Palmen Kia of Kenosha · Kenosha, WI · VIN: KNDRHDJGXT5486097

Negotiation Guide

Opening Offer

$42,457

Fair Price

$43,957

Walk Away Above

$44,476

• Recent buyers paid ~$797 below MSRP
• Sitting 89 days (avg 58) — extra leverage

Price Breakdown

Est. Dealer Cost$40,496

Est. Invoice$41,845

Holdback (est.)$1,350

MSRP (Sticker)$44,995

Asking Price$44,164

Markup-$831

Est. Dealer Margin on This Car$3,669

Percentile42% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold1306

Avg Markup-$797

Median Markup-$737

Best Deal-$1,507

Worst Deal-$204

% Sold Below MSRP100%

Avg Days to Sell58 days

Dealer Profile

Inventory145 vehicles

Avg Markup (All Models)-$870

Avg Markup (Sorento Hybrid)-$1,055

% Below MSRP100%

Avg Days to Sell47 days

Avg Sold Markup-$832

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