Deal Sheet: 2026 Sorento Hybrid EX

Williams Kia · Traverse City, MI · VIN: KNDRHDJG8T5486549

Negotiation Guide

Opening Offer

$41,858

Fair Price

$43,358

Walk Away Above

$43,879

• Recent buyers paid ~$797 below MSRP
• Sitting 90 days (avg 58) — extra leverage

Price Breakdown

Est. Dealer Cost$39,960

Est. Invoice$41,292

Holdback (est.)$1,332

MSRP (Sticker)$44,400

Asking Price$43,453

Markup-$947

Est. Dealer Margin on This Car$3,493

Percentile37% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold1306

Avg Markup-$797

Median Markup-$737

Best Deal-$1,507

Worst Deal-$204

% Sold Below MSRP100%

Avg Days to Sell58 days

Dealer Profile

Inventory84 vehicles

Avg Markup (All Models)-$1,196

Avg Markup (Sorento Hybrid)-$1,335

% Below MSRP100%

Avg Days to Sell48 days

Avg Sold Markup-$1,250

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