Negotiation Guide
Opening Offer
$42,123
Fair Price
$43,623
Walk Away Above
$44,021
- • Recent buyers paid ~$797 below MSRP
Price Breakdown
Est. Dealer Cost$39,978
Est. Invoice$41,311
Holdback (est.)$1,333
MSRP (Sticker)$44,420
Asking Price$43,683
Markup-$737
Est. Dealer Margin on This Car$3,705
Percentile59% of inventory is priced lower
Days on Lot23 days
What Others Paid (Last 30 Days)
Cars Sold1306
Avg Markup-$797
Median Markup-$737
Best Deal-$1,507
Worst Deal-$204
% Sold Below MSRP100%
Avg Days to Sell58 days
Dealer Profile
Inventory189 vehicles
Avg Markup (All Models)-$732
Avg Markup (Sorento Hybrid)-$849
% Below MSRP100%
Avg Days to Sell38 days
Avg Sold Markup-$774
Cheaper Sorento Hybrid EX Inventory
Pitre KiaAlbuquerque, NM
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Pitre KiaAlbuquerque, NM
-$1,577$44,75290d
Pitre KiaAlbuquerque, NM
-$1,577$44,75290d
Pitre KiaAlbuquerque, NM
-$1,577$44,75290d
Pitre KiaAlbuquerque, NM
-$1,577$44,75290d
Findlay KiaLas Vegas, NV
-$1,534$43,00046d
Walser KiaWayzata, MN
-$1,458$43,03681d
Napleton's Kia of UrbanaUrbana, IL
-$1,444$44,10090d
Kia Country of SavannahSavannah, GA
-$1,418$42,43690d
Lee Kia of GreenvilleGreenville, NC
-$1,397$43,19390d