Deal Sheet: 2026 Sportage Hybrid SX Prestige

Greenway Kia At The Avenues · Jacksonville, FL · VIN: KNDPXDDGXT7329633

Negotiation Guide

Opening Offer

$40,767

Fair Price

$42,267

Walk Away Above

$43,041

• Recent buyers paid ~$1,206 below MSRP
• Sitting 89 days (avg 50) — extra leverage

Price Breakdown

Est. Dealer Cost$39,434

Est. Invoice$40,748

Holdback (est.)$1,314

MSRP (Sticker)$43,815

Asking Price$42,327

Markup-$1,488

Est. Dealer Margin on This Car$2,894

Percentile23% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory270 vehicles

Avg Markup (All Models)-$1,001

Avg Markup (Sportage Hybrid)-$782

% Below MSRP100%

Avg Days to Sell47 days

Avg Sold Markup-$1,054

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