Deal Sheet: 2026 Sportage Hybrid SX Prestige

Kia of Middletown · New Hampton, NY · VIN: KNDPXDDG9T7356712

Negotiation Guide

Opening Offer

$40,004

Fair Price

$41,504

Walk Away Above

$42,280

• Recent buyers paid ~$1,206 below MSRP
• Sitting 90 days (avg 50) — extra leverage

Price Breakdown

Est. Dealer Cost$38,750

Est. Invoice$40,041

Holdback (est.)$1,292

MSRP (Sticker)$43,055

Asking Price$41,874

Markup-$1,181

Est. Dealer Margin on This Car$3,125

Percentile38% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory141 vehicles

Avg Markup (All Models)-$927

Avg Markup (Sportage Hybrid)-$893

% Below MSRP100%

Avg Days to Sell49 days

Avg Sold Markup-$900

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