Deal Sheet: 2026 Sportage Hybrid SX Prestige

Jerry Seiner Kia, Salt Lake · Salt Lake City, UT · VIN: KNDPXDDG7T7361214

Negotiation Guide

Opening Offer

$40,549

Fair Price

$42,049

Walk Away Above

$42,652

• Recent buyers paid ~$1,206 below MSRP

Price Breakdown

Est. Dealer Cost$38,930

Est. Invoice$40,227

Holdback (est.)$1,298

MSRP (Sticker)$43,255

Asking Price$42,100

Markup-$1,155

Est. Dealer Margin on This Car$3,171

Percentile42% of inventory is priced lower

Days on Lot62 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory221 vehicles

Avg Markup (All Models)-$1,035

Avg Markup (Sportage Hybrid)-$753

% Below MSRP100%

Avg Days to Sell46 days

Avg Sold Markup-$946

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