Deal Sheet: 2026 Sportage Hybrid SX Prestige

Ourisman Kia of Catonsville · Woodlawn, MD · VIN: KNDPXDDG6T7394169

Negotiation Guide

Opening Offer

$39,260

Fair Price

$40,760

Walk Away Above

$41,533

• Recent buyers paid ~$1,206 below MSRP
• Sitting 90 days (avg 50) — extra leverage

Price Breakdown

Est. Dealer Cost$38,075

Est. Invoice$39,344

Holdback (est.)$1,269

MSRP (Sticker)$42,305

Asking Price$41,244

Markup-$1,061

Est. Dealer Margin on This Car$3,170

Percentile79% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory152 vehicles

Avg Markup (All Models)-$713

Avg Markup (Sportage Hybrid)-$752

% Below MSRP100%

Avg Days to Sell50 days

Avg Sold Markup-$731

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