Deal Sheet: 2027 Sportage Hybrid SX Prestige

Bridgewater Kia · Bridgewater, NJ · VIN: KNDPXDDG4V7437703

Negotiation Guide

Opening Offer

$40,274

Fair Price

$41,774

Walk Away Above

$42,377

• Recent buyers paid ~$1,206 below MSRP

Price Breakdown

Est. Dealer Cost$38,682

Est. Invoice$39,971

Holdback (est.)$1,289

MSRP (Sticker)$42,980

Asking Price$41,821

Markup-$1,159

Est. Dealer Margin on This Car$3,139

Percentile41% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory347 vehicles

Avg Markup (All Models)-$839

Avg Markup (Sportage Hybrid)-$866

% Below MSRP100%

Avg Days to Sell42 days

Avg Sold Markup-$928

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