Deal Sheet: 2026 Sportage Hybrid SX Prestige

Selma Kia · Selma, CA · VIN: KNDPXDDG4T7393649

Negotiation Guide

Opening Offer

$39,677

Fair Price

$41,177

Walk Away Above

$41,951

• Recent buyers paid ~$1,206 below MSRP
• Sitting 90 days (avg 50) — extra leverage

Price Breakdown

Est. Dealer Cost$38,453

Est. Invoice$39,734

Holdback (est.)$1,282

MSRP (Sticker)$42,725

Asking Price$41,198

Markup-$1,527

Est. Dealer Margin on This Car$2,746

Percentile12% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory230 vehicles

Avg Markup (All Models)-$1,176

Avg Markup (Sportage Hybrid)-$988

% Below MSRP100%

Avg Days to Sell45 days

Avg Sold Markup-$1,138

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