Deal Sheet: 2026 Sportage Hybrid SX Prestige

Deacon Jones Kia · Goldsboro, NC · VIN: KNDPXDDG3T7357774

Negotiation Guide

Opening Offer

$39,541

Fair Price

$41,041

Walk Away Above

$41,811

• Recent buyers paid ~$1,206 below MSRP
• Sitting 89 days (avg 50) — extra leverage

Price Breakdown

Est. Dealer Cost$38,322

Est. Invoice$39,599

Holdback (est.)$1,277

MSRP (Sticker)$42,580

Asking Price$41,721

Markup-$859

Est. Dealer Margin on This Car$3,399

Percentile99% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory115 vehicles

Avg Markup (All Models)-$660

Avg Markup (Sportage Hybrid)-$495

% Below MSRP100%

Avg Days to Sell46 days

Avg Sold Markup-$684

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