Deal Sheet: 2027 Sportage Hybrid SX Prestige

Thomas Kia of Highland · Highland, IN · VIN: KNDPXDDG0V7436290

Negotiation Guide

Opening Offer

$39,699

Fair Price

$41,199

Walk Away Above

$41,802

• Recent buyers paid ~$1,206 below MSRP

Price Breakdown

Est. Dealer Cost$38,165

Est. Invoice$39,437

Holdback (est.)$1,272

MSRP (Sticker)$42,405

Asking Price$41,339

Markup-$1,066

Est. Dealer Margin on This Car$3,175

Percentile72% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory213 vehicles

Avg Markup (All Models)-$797

Avg Markup (Sportage Hybrid)-$1,244

% Below MSRP100%

Avg Days to Sell45 days

Avg Sold Markup-$782

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