Deal Sheet: 2026 Sportage Hybrid SX Prestige

Koons Kia Owings Mills · Owings Mills, MD · VIN: KNDPXDDG0T7337918

Negotiation Guide

Opening Offer

$40,320

Fair Price

$41,820

Walk Away Above

$42,593

• Recent buyers paid ~$1,206 below MSRP
• Sitting 89 days (avg 50) — extra leverage

Price Breakdown

Est. Dealer Cost$39,029

Est. Invoice$40,329

Holdback (est.)$1,301

MSRP (Sticker)$43,365

Asking Price$42,394

Markup-$971

Est. Dealer Margin on This Car$3,366

Percentile87% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold2426

Avg Markup-$1,207

Median Markup-$1,123

Best Deal-$1,805

Worst Deal-$608

% Sold Below MSRP100%

Avg Days to Sell50 days

Dealer Profile

Inventory136 vehicles

Avg Markup (All Models)-$667

Avg Markup (Sportage Hybrid)-$481

% Below MSRP100%

Avg Days to Sell48 days

Avg Sold Markup-$699

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